A 75 year-old male Mr Bright comes to your office for his annual health checkup. You advise him to get the influenza vaccine. He insists, ‘every time I take the flu vaccine I get the flu’. After a few weeks, you receive a letter in the mail from his health insurance company which includes a list of ‘unvaccinated seniors’ in your practice. Your office manager calls everyone on the list and encourages them to come in and get vaccinated. Mr.Bright takes the call and becomes very angry, “I told the doctor that I’m not getting that damn vaccine. Why do you keep calling me?”, and hangs up abruptly. What is the best response to this patient?